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Creative Industries Through the Crisis

 Czarlyn Trinidad
Illustration Credit: Czarlyn Trinidad (NT '21)

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The flailing economy and the stay-at-home orders across the world have decimated the creative industries, including film and media, the performing arts, festivals, tourism, the hospitality industry, advertising, and online start-ups. The pandemic is forcing us to confront how we think about risk and resilience, and those who are called upon to uphold these categories within new economic realities.

This cluster of courses have practical foci as we develop leadership roles and creative careers in industries reshaped by global crises. Students can complete 3 of 5 Tier-2 and Tier-3 requirements for the School of Liberal Arts Management Minor (SLAMM) through this program.

Courses Include:

  • SLAM 3910: Keeping the Groove

    Dates: May 11 - May 22 (2 weeks), MTWRF, 10:00am - 3:00pm
    Tuition: $2625 (3 credits)
    Instructor: Bill Taylor, President of the Trombone Shorty Foundation

    In New Orleans, where the music and entertainment industry comprises a large part of the overall economy, these realities of COVID-19 have been harshly experienced almost overnight. Students will learn how working in the music business is an inherently entrepreneurial vocation, involving technology to host a livestreams from their homes, creating virtual “festivals,” and crowdfunding recording projects, to name a few. In an unprecedented display of unity, local community organizations are coming together and forming a task force that will address how to best support the city's music culture. The first step is getting our culture bearers back to work, so students will participate with the Trombone Shorty Foundation in an ongoing series of events/"livestreams" from the iconic Tipitina's venue. This offers a unique opportunity to connect with the community and develop entrepreneurial skills in addressing a crisis situation. By playing a hands-on role in the organization, management, strategic direction and marketing of these newly-developed initiatives, students will learn about how the cultural community supports its own and finds pathways to keeping the groove alive. Each event will include a mental health component with involvement from musician Anders Osborne's Send Me A Friend Foundation and Dean Patrick Bordnick from Tulane's School of Social Work. Counts as Tier-3 elective in the SLAM minor and has a Tier-2 public service option towards the 20-hour NTC requirement.

  • COMM 4670/-02/ COMM 4890-01: Creative Labor

    Dates: May 26 - June 26 (5 weeks), MTWRF, 11:00am - 12:40pm
    Tuition: $3420 (3 credits w/ public service option); $4560 (4 credits w/ writing option)
    Instructors: Vicki Mayer & Kelley Crawford

    Co-taught with creative professionals in Berlin and Los Angeles, this is a course about global crises and regional differences. Creative workers and professionals have been innovating through crises since the 1990s. This course explores the intersections between political economy and culture in the formation and sustainability of creative economies and creative production. This course involves publicly communicating creative professionals’ stories through a digital magazine to help students build their portfolios through untold storytelling and community-based research. Counts toward Tier-1 or Tier-2 public service requirement and has a Tier-2 Writing Intensive option towards NTC requirements. Counts as Tier-3 elective in the SLAM minor.

  • COMM 3610: Alternative Journalism

    Dates: May 26 - June 26 (5 weeks), MTWRF, 3:00pm - 4:40pm
    Tuition: $4560 (4 credits)
    Instructor: Christine Capetola

    Alternative journalism has long been a source of navigating identity in a time of crisis. From the Civil Rights Movement in the 1960s to the AIDS epidemic in the 1980s to the current COVID-19 pandemic, alternative journalism has been a space for imaging how race, gender, and sexuality might reconfigure themselves alongside evolving notions of both American national identity and a global humanity. This course balances the practical development of literary journalistic skills with academic inquiry into the theorizing and development of journalism that conceptualized itself as an alternative to mainstream news content, media, and practices. Alongside closely studying both theoretical texts and music criticism, students will put the mechanisms of writing for alternative audiences through writing their own music reviews for publication in Via Nola Vie, an online cultural magazine. In the process, we will investigate the ways in which creative industries—and the sources of alternative journalism that cover them with nuance—become even more socially important yet simultaneously economically precarious during times of crisis. Additionally, we will examine the changing meaning of the word “alternative" in relation to journalistic genres, particularly in this moment of paywalls and the increasing reliance on freelance writers. By tracing alternative journalism’s relationship to mainstream media, we will analyze how alternative journalism must necessarily exist within the very structures that it seeks to critique—and how this might open up the possibility of changing these systems from within. Counts toward Tier-1 or Tier-2 public service option towards the 20-hour NTC requirement and as Tier-2 Writing Intensive towards NTC requirements.

  • SLAM 2600: Introduction to Creative Industries

    Dates: May 26 - June 26 (5 weeks), MTWRF, 1:00pm - 2:40pm
    Tuition: $3420 (3 credits)
    Instructor: Vivian Norris

    "Creative industries" is a relatively new term that encompasses visual and performing arts, graphics, broadcast media (film, TV and radio), digital arts, design, and the new media. This course aims to provide an overview of the creative industries that create and disseminate meaning. It explores the conceptual foundations, histories, and main issues as well as key regulatory and policy issues surrounding creative industries in their social, political, cultural and global contexts. Case studies focus on the current COVID and subsequent economic crisis. Counts as Tier-2 elective in the SLAM minor.

  • SLAM 3020: Management

    Dates: June 29 - July 31 (5 weeks), MTWRF, 3:00pm - 4:40pm
    Tuition: $3420 (3 credits)
    Instructor: David Garic

    With a special focus on restaurants and the hospitality businesses that been decimated or reinvented throughout the COVID-19 crisis, SLAM 3020 begins with a discussion of the current issues in management. It then proceeds to cover the traditional and contemporary functions of management: planning, organizing, leading, and controlling, along with emphasis on how recent world and national events will affect how managers apply the principles of management in emerging new organizational environments. Case studies will focus on businesses’ resilience in crisis. Counts as Tier-2 core course in the SLAM minor.

  • SLAM 3070/SLAM 3890/-04: Non-profit Development

    Dates: June 29 - July 31 (5 weeks), MTWRF, 11:00am - 12:40pm
    Tuition: $3420 (3 credits); $4560 (4 credits w/ public service option)
    Instructor: Leslie Scott

    In the face of the current global pandemic, nimble arts and service organizations are more vital than ever. This course sets the context for the unique and fundamental role the Not-for-profit sector is playing in many American communities. Topics covered include the evolution of the field, economic impact, the internal culture and structure, leadership, governance, planning, marketing, fundraising, and financial management. Using the COVID-19 pandemic as a case study, students will be introduced to a wide range of New Orleans based arts organizations, working arts managers, and institutional models through guest lectures, readings, and institutional data. As resources continue to shift in this time of uncertainty for many Not-for-profit organizations, students will have begun to develop a philosophy of management, a theoretical model for general management, arts advocacy, and practical tools for its practice. Counts as Tier-2 core course in the SLAM minor and has a Tier-2 public service option towards the 40-hour NTC requirement.

  • SLAM 3911/-02 / ARHS 3911: Contemporary Curation and Exhibition for Museums

    Dates: June 29 - July 31 (5 weeks), MTWRF, 2:00pm - 3:40pm
    Tuition: $3420 (3 credits); $4560 (4 credits w/ writing option)
    Instructor: Holly Flora

    This course will introduce students to contemporary issues in the management and outreach of museums in the US and abroad. We will explore the various types of museums, the challenges faced by their various staff members, and their roles in their local and broader communities, with special attention to the responses of museums to the COVID-19 outbreak. Guest speakers will include curators and educators from major national and international museums. Students will gain an understanding of the inner workings of major museums and be introduced to career opportunities in the field. Counts as Tier-3 elective in the SLAM minor. Has a Tier-2 Writing Intensive option towards NTC requirements.

  • SLAM 3100/ SLAM 3890/-02: Digital Entrepreneurship

    Dates: Aug 03 - Aug 14 (2 weeks), MTWRF, 10:00am - 3:00pm
    Tuition: $2625 (3 credits w/ public service option)
    Instructor: Ron Gard

    Learn about and work with local New Orleans businesses in this time of financial and resource needs. Digital technologies have transformed the fundamentals of business practices. Mobile access, cloud computing, social media, and an ever-expanding field of standalone apps lowered barriers to enter the marketplace and innovate. This course gives students an opportunity to initiate their own, original entrepreneurial activity in a hands on way, utilizing emergent technological resources. Counts as Tier-3 core course in the SLAM minor and has a Tier-1 or Tier-2 public service option towards the 20-hour NTC requirement.


Registration for current Tulane students:
Registration information for non-Tulane students:

Contact Information
For additional information about School of Liberal Arts Summer Programs, please contact Kendre Paige

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