Vicki Mayer is professor of communication and currently holds the Louise K. Riggio and Carnegie Chair in Social Entrepreneurship and Social Innovation. She joined the Tulane faculty in 2003, and since then has written three books and edited three more on media production and communication industries, including the development of Hollywood South locally. Her research, currently focused on the labor mystique that surrounds cloud industries such as Google, intersects with her teaching and innovation work to make knowledge production at the university accessible, relevant, and fun for students and their publics. Working collaboratively, the project ViaNolaVie.org works across disciplines and stakeholder groups to provide cultural news, reviews, visual images, documentaries, and analysis relevant to local audiences. She has served in numerous roles at Tulane and in the School of Liberal Arts, including as chair of the Department of Communication, a faculty representative to the SLA Program Review Committee, the University Senate and the Core Curriculum Committee, and a member of the Provost’s Committee on Scholarly Engagement. She has extensive experience in curriculum and programming, technology development and digital humanities, creative industries and labor, and community-based engagement. Professor Mayer earned her B.A. at Brown University and her M.A. and Ph.D. at the University of California, San Diego. Click here for faculty home page.